Moving From Hôtel Vivier To Maison Vivier, Roger Vivier Unveils A New SS23 Women’s Collection

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The epitome of Roger Vivier was the collection, one of interaction and imagination, which was unveiled during Paris Fashion Week. It is a collection of the best paving stones, a nod to the eponymous founder of the House, Mr. Roger Vivier.

For those who attend the unveilings of the Roger Vivier collection, you know how rustic and larger than life these events have been under the guise of “the Hotel Vivier”. But, it seems those days are over. Gherardo Felloni, the creative director of the Maison, chose to take a more serious route, transforming the brand from a party girl, if you will, into a more respected and refined woman, calling it “Maison Vivier”. When you arrived things were calmer with the shoes on display, artisans of embroiderers, master leather cutters and crystal setters, created the shoes, with models sitting calmly in a landscaped garden.

By drawing on the archives of Roger Vivier, Felloni wanted to create something that reflects the values ​​of the House. “Roger Vivier was an inventor who changed fashion and the history of accessories. My job is to highlight the legendary values ​​of the House and its visionary creativity. ‘What would Roger Vivier do?’ In today’s fast-paced digital world, it was the right time to highlight Roger Vivier’s singular impact and appropriate the house’s signature codes,” he says in the collection notes.

What Felloni and his creative team have done with the collection is to make Mr. Vivier’s legacy relevant today. For example, the Comma Flowers Blow Sling Back The shoe was created in 1963. Made in an electric acid yellow colored slingback pump with a 2 inch heel, it was a women’s favorite. And the gemstone and pearl details add a unique touch. Thus, the shoe was reinvented for the collection.

As guests entered the space, they were greeted by a life-size wooden shoe sculpture, a replica of the 1987 shoe made for the Musée des Arts Décoratifs in Paris. Then the guests went, at their own pace, to six rooms with six themes: “Le Roi du Talon”, “Belle Vivier”, “J’aime Vivier”, “Collages”, “Virgule”, Broderies and Talon Bijou” .

The Viv’ Choc Flower Bag is a handcrafted work of art, although it is a limited edition. “Arriving in the same electric acid yellow, the bag displays multicolored rhinestones and crystal floral motifs edged in crystal trim with a rhinestone buckle,” the Maison shares. “Color is fundamental to expressing an emotion through a shoe,” says Felloni.

Although there is this transition from Hotel Vivier to Maison Vivier, the fun essence of the Maison and the designs of the shoes are still there. Colourful, comfortable and cute are what make the SS23 Roger Vivier collection to die for.

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