PERSPECTIVES: Making Day Dreams a reality one look at a time
Posted at 4:00 a.m. on Sunday, November 6, 2022
A women’s boutique will soon be opening on Washington Street, and while there’s a variety of merchandise for sale, Vicksburg native Chelsea Whitfield said Day Dreams Boutique will also provide a welcoming atmosphere for all women who shop there. purchases.
“Our store’s dream is that everyone who walks through the door feels accepted and loved and finds something that makes them beautiful. And, a friendly place where you can connect with others,” Whitfield said.
Whitfield will manage the store, located in the former Chopping Block storefront at 1502 Washington St. This store is the second of two stores that her mother-in-law, Dataha Whitfield, owns. The original Day Dreams store is located in Birmingham, Ala.
“My mother-in-law retired about 10 years ago, and she always dreamed of having a shop and she knew it was a dream of mine to have a shop too, because I love clothes and I love making other women feel beautiful about themselves,” Chelsea said. “We both have this heart to build confidence in other women.”
To achieve this goal of making all women feel beautiful, she said, Day Dreams Boutique will have something for everyone.
“He’s not going to orient to one type or one size,” she said.
Describing the style of clothes that will be sold in the store, Chelsea said most of them will be “dressy-casual to dressy” for women in their late 20s and up.
But that doesn’t mean teens won’t love the clothes, she said, explaining that Day Dreams Boutique will sell several different clothing lines that vary in price but will still be affordable.
“We will also carry plus sizes,” she said.
In addition to clothing, Chelsea said, the store will also offer accessories, including shoes and jewelry.
Renovations to the facility are still underway, but Chelsea said Day Dreams Boutique is expected to open soon.